Premium Lausanne-Tourisme-Data-Strategy

Replay | How Lausanne Tourisme unleashes the power of data

How to offer a better experience to your visitors based on your data? At a time when data is at the heart of our activities, it is crucial to know how to properly organise and structure your data strategy in line with your business strategy. What are the final objectives? What data should be valued?…

UX Design key for companies

Why is UX design so important for your digital products?

The interest of companies in UX Design is growing and becoming necessary for companies. The aim is to constantly improve the relationship between man and machine through interaction. Why is UX Design is so important when we implement a new digital product? Our UX Design Expert, Jérémy Goldyn in our podcast will shed light on…

Expérience Client : du levier de transformation des entreprises à un nouveau paradigme en marketing digital…

Customer Experience: a new digital marketing paradigm

Customer Experience has been at the forefront of marketing agencies’ and departments’ discourse for a number of years…and more importantly, a key enabler for the transformation of customer paths and companies’/administrative bodies’ internal processes and organisation. When it comes to business, digital transformation’s reach can be so deep that it warrants the modification of business…

Golden rules of total experience

The 10 golden rules of Total Experience

During the past pandemic, customers all over the world had not much alternatives but to shop online. It is a habit that people will maintain also once life returned to normal. The COVID crisis demonstrated a split in companies and the way they managed this run to digital. We can distinguish already 2 types of…

Les entreprises doivent poursuivre leur transformation digitale malgré la crise

Businesses should continue their digital transformation journey despite these times of crisis

The introduction to our previous article, “Customer Experience: high quality performance starts with data collection”, quickly established that the current crisis and lockdown had caused remote collaboration and e-commerce projects to gather momentum everywhere. A statement that still holds true, especially with the new lockdown. The situation will persist and in spite of challenges, it…

Premium Mission: Insight-Driven company, but how?

Replay | Mission: Insight-Driven company, but how?

With the current exceptional period, the digitalization and e-commerce penetration are exploded these past months. More than ever businesses needs to react and their decision-making process depends a lot from data. But how can you transform your enterprise into a more insight-driven company? We share some key information with you in this pre-recorded webinar. More…

How Chatbots can improve your Customer Engagement

Customer support automation supported by AI driven knowledge management and NLP technologies is definitely making the difference for companies today. Whether for internal or external purpose, the advantages offered from Chatbots are huge regarding customer & product support. Discover more how Chatbots are revolutionizing the customer experience. Our Orange Business Expert Podcast strive to answer…

xRM, or the art of managing all business relationships through Data and Digital technology

xRM, or the art of managing all business relationships through Data and Digital technology

CRM, or the art of managing customer relationships, is a concept that is familiar to all – but what if this art could be generally applied to all of a company’s assets? We will explain in detail in this article why xRM, which has become a strategic brick for vendors, is being increasingly implemented in…

How can digital transformation help non-profits change the world?

How can digital transformation help non-profits change the world?

The combined budget of non-profits in France amounts to 113 billion euros, i.e. 3.3% of its GDP. The sector is a major constituent of French society and it is estimated that France is home to 1.5 million active non-profits to which no less than 22 million active volunteers and 1.8 million employees contribute their time……

Business: how to optimise value creation and costs in times of crisis?

Business: how to optimise value creation and costs in times of crisis?

The current economic downturn is forcing companies and public institutions to optimise value creation and costs considerably faster than anticipated. However, this cannot be done at any price: not only is it not the right time to invest, but also no one should expect any return on investment before 12 months… Deadlines must thus be…

ResuMe: your online job-matching tool

ResuMe: your online job-matching tool

Currently, many people are reconsidering their career choices and look for new horizons. In the IT sector, there are various job profiles and vacancies. However, many still look alike. Therefore, I will show how ResuMe, your online personal job-matching tool, helps you to match your CV with relevant job profiles and vacancies at Orange Business,…

What is your digital quotient?

What is your digital quotient?

The digital transformation refers to the way an enterprise responds to the new opportunities arising from digital technologies to provide appropriate and innovative services to its customers and staff.

Les DSI seront-ils des acteurs de la transformation digitale ?

IT departments must be at the forefront of digital transformation

Do IT departments really lead the way in digital transformation? Benjamin Protais, Director at Orange Business Switzerland, explains and expounds his view of the current situation of IT services faced with the digital transformation.

InsurTechs: insurance companies turn to digital technologies

InsurTechs: insurance companies turn to digital technologies

After the Fintechs, Insurtechs are arriving on a tide of data, cloud and IoT,and they’re all set to blow the dust off the sector.

Digital began the break with traditional models of business organization.

Digital transformation, a key for business competitiveness

Digital transformation has an obvious impact on overall business performance. This article reviews some key themes (business model, organization, change management) to address the transformation.

La Transformation Digitale mise en scène

[Video] Digital Transformation at a glimpse

The words Digital and Big Data, are no more just concepts and ideas but are omnipresent in all scenarios of personal and professional life. Here is a short video presentation created by Orange Business that portrays the changes and effects brought about by new technologies in everyday life. Observations from the video clip An active man,…

Discover also